In this issue:

News from PCG Partners  | New Material | Rep Spotlight | Partner Shout Out | Events

 

Feature

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Take Action from Coast to Coast

Canadian Council on Invasive Species (CCIS) update on PlayCleanGo®

By Barry Gibbs, Executive Director for CCIS

In a nutshell, we are in the “go slow to go fast” phase of developing PlayCleanGo® in Canada. There are lots of ‘behind the scenes’ details that need to be addressed before the campaign can go public. We have secured the English domain name playcleango.ca and are finalizing the English content for the website. The English trademark applications are in process. Once the French versions are approved, the next step is to build the French language website.

As Canada has two official languages English and French, we have been working on French equivalents for PlayCleanGo® and Stop Invasive Species in Your Tracks®. This has been a lengthy and challenging process!  We have the options identified and are working towards identifying the translations that best capture the intent of the campaign.  Finalizing the French translations is vital before the French trademarks and domain names can be confirmed. We have most of the French website content developed and are simply waiting to obtain the domain name and register the trademarks. Once complete, the French and English brand signatures will be displayed together.

Before the end of 2017, we will have a Canadian Working Group established, with an approved Terms of Reference, to guide the implementation of the PlayCleanGo® campaign in Canada. Besides coordinating the Canadian outreach campaign, the Working Group will help ensure that the American and Canadian campaigns are working hand in hand supporting each other. Our goal is to be up and running for the 2018 season. At that time, Canadian organizations not already a PlayCleanGo® partner, can sign-up and join the cause. In the meantime, we encourage you to use the PlayCleanGo.org website and the resources offered there.

The Canadian Council on Invasive Species is a national not-for-profit organization dedicated to stopping the introduction and spread of invasive species.  We work collaboratively with stakeholders on invasive species issues of concern to Canadians.  We are committed to using behavior change programs such as PlayCleanGo® to achieve our objectives. Our Board has broad geographic representation with members from provincial invasive species organizations, industry, provincial and federal government.



News From PCG Partners

Ride Clean Go posterPlayCleanGo® in Yukon, Canada

By: Andrea Altherr, Project Manager, Yukon Invasive Species Council

Limited growing season and limited access to most areas in the Yukon contribute to the fortunate situation of having only a handful of nasty invasive weeds. To keep it that way, The Yukon Invasive Species Council (YISC) educates backcountry users on their responsibility by participating in PlayCleanGo.

The 38,000 residents in Yukon share the 186,661 square miles (this is larger than California), with roughly twice as many moose. Our Capital, Whitehorse, is referred to as the “Wilderness City” and is home to 75% of the territory’s human population. The Yukon truly has a lot of undeveloped areas left where native and non-native species can thrive!

The YISC is the only organization tackling invasive species in Yukon, and all levels of government rely heavily on the work we do. YISC’s forte lays in the areas of outreach, education information sharing, and partnerships within and across the borders. YISC is also a part of the Canadian Council on Invasive Species and plays an active role in the implementation of PlayCleanGo in Canada.

YISC defines an invasive species as an organism (plant, animal, fungus, or bacterium) that is introduced and has negative effects on our economy, our environment, or our health.  So far, we are mostly concerned about plants, but more research on all taxa is needed. Luckily, most of Yukon’s environment hasn’t seen a significant impact by humans yet, and the harsh climate has kept a lot of invasive species out.

In the last ten years, an exponential growth of invasive plants along highways has been noticed. Most obvious to the observer are white sweetclover (Meliolotus alba), which is reducing visibility along roads and perennial sow-thistle (Sonchus arvensis), which is a not desired species in agricultural settings. In a recreation park in Whitehorse, YISC has implemented the first big scale, multi-year eradication project for the Yukon which targets bird vetch (Vcia cracca). This invasive has the potential to escape the roadsides where it primarily occurs, to invade forests and envelops and choke out native species in other natural environments.

With the PlayCleanGo® program, YISC tries to educate all users of the backcountry, including recreational users and industry. Invasive species follow the human footprint; therefore, our outreach focuses on human pathways of introduction. The messages are short, clear and encourage people to act responsibly while being out on the land. The disturbance is leading to an environment where many invasive species thrive. The development of our outreach material, best practices documents, and trail head signage took place this summer. These educational tools will help to promote behavioral change when working or recreating in our sensitive boreal and subalpine environments.


Making a Difference with Trailhead Outreach

By: Dianne Watkins, (P.O.W.E.R.), Georgetown, Ontario

OUtreach boothIn 2017, to help celebrate the United Nations International Year of Sustainable Tourism for Development, P.O.W.E.R. partnered with PlayCleanGo® (PCG) and Leave No Trace Canada as part of an Invasive Species Trailhead Outreach initiative.

Operating here within the Niagara Escarpment World Biosphere Reserve, and in Canada’s most populous region, we enjoy natural biodiversity right alongside intense and increasing user pressure. From waterfront to waterfall and from canyon to cliff top, day users, out of town family visitors and international tourists are all attracted to scenic local natural areas. It’s our collective responsibility to minimize impacts on nearby nature – it’s RECreation, not WRECKreation!

While permanent boot brush installations and invasive species signage are not yet a familiar sight at local trailheads, during this past field season our summer staff set up Trailhead Outreach booths featuring temporary portable boot brush stations at a number of key local attractions. From the Bruce Trail at Forks of the Credit Provincial Park in Caledon, Ontario, to Bronte Creek Provincial Park during the province’s ‘Healthy Parks Healthy People’ initiative, to Cootes Paradise and Hendrie Valley at the Royal Botanical Gardens in Burlington, Ontario, P.O.W.E.R. team members were there. One day, we even set up at our neighborhood Mountain Equipment Co-op location - a figurative ‘urban trailhead’ for many outdoor adventurers. Throughout the season, excellent conversations were had, stories heard, and PCG outreach materials distributed. PCG’s personal boot brushes were especially well received!

We were always pleased to hear from people who had encountered trailhead boot brush stations on their travels in the U.S. and occasionally in Canada too. Here’s hoping PCG continues to build on its existing foothold, successfully increasing invasive species action and awareness in the US, Canada and beyond!


PlayCleanGo® Fun at the County Fair!

person cleaning ATVBy: Lacey Sloan, Weston County Natural Resource District, WY

The Weston County Natural Resource District from Newcastle, WY participated in the county fair and educated local children and adults as to what PlayCleanGo® (PCG) is all about. District staff, Lacey Sloan, brought a 4-wheeler to the fair and placed plant stickers all around and under the vehicle to mimic weed seeds. This showed the kids all the places that seeds can hide on your equipment. Lacey even had a “seed” on her pants! Participating children had the hands-on opportunity to search high and low for all of the hidden stickers! After “hunting” for weed seeds, the kids could explain why making sure you and your equipment is weed seed free before moving on to a new location! Over 75 kids participated in the program and received a PCG sticker.

Sloan stated, “I felt that this was a quick and easy way to show kids just how easy it is for seeds to hide; by teaching the kids the parents had to stick around and listen too!” Engaging participants and making learning fun to learn is key when teaching people such an important topic like PCG.


New Material

PlayCleanGo® Website Redesign

website showing different view on computer, ipad, and phoneBy: Kim Lanahan-Lahti, MN DNR

We have redesigned it with you in mind by building a responsive layout for all platforms with faster load times allowing us to provide more resources and information wherever recreationists are.

We encourage everyone to visit and explore the site to discover the full spectrum of educational collateral with our new media library interface or our completely rebuilt current partner interactive map which now allows viewers to search for partner contact information by geographical map or list views.

If you have any questions or feedback you would like to share with our team; please do so by emailing infor@playcleango.org.

We look forward to staying connected.


Rep. Spotlight

Shantell-Froma-MartinShantell Frame-Martin, M.S., Project Coordinator for the Montana Noxious Weed Education Campaign

Shantell Frame-Martin is the Project Coordinator for the Montana Noxious Weed Education Campaign (MNWEC). The MNWEC is a collaborative effort between federal, state, county, tribal, university, and non-governmental agencies and organizations to educate Montanans about noxious weeds and to encourage participation in ecologically based integrated weed management. The MNWEC is responsible for the development of educational materials for on the ground use including outdoor advertising, television and radio commercials, brochures, posters, curricula, programs, and presentations as well as an online noxious weed training program for Montana’s realtors.

PlayCleanGo® (PCG) has become a huge component of all educational materials developed by the MNWEC for use in Montana. The PCG message is very near and dear to Shantell’s heart, as she loves all things outdoors and enjoys teaching others about the impacts noxious weeds have on our environment and how to stop their spread. Land management and conservation have always been at the forefront of life’s direction for Shantell; throughout college and during the quest to earn her M.S., Shantell worked for the US Fish & Wildlife Service, the US Forest Service, and the US Bureau of Land Management. When not coordinating statewide noxious weed education efforts, Shantell enjoys spending time outdoors; rafting the Missouri River; fly fishing and big game hunting with her husband and exploring the wonders of nature with their two children and two rambunctious fur kids.


Extra! Extra! Calling all PlayCleanGo Partners!

PlayCleanGo is looking for partners to join our steering committee to help guide the national outreach campaign. The committee hosts a conference call once every quarter to identify partner needs and plan outreach strategies. Our most current needs are to fill the position representing non-motorized recreation, and the position representing private organizations. If you are active in or working for an organization active in non-motorized sports, please consider the difference you could make. Likewise, if you are working for an organization in the private sector, please consider joining our team. Other representative positions will become open in December. For more information, contact Susan Burks at info@playcleango.org.


Partner Shout-Out

Marsh Dog

Marsh Dog, a PlayCleanGo® partner since 2014, has come up with an innovative idea to help protect the wetlands of Louisiana from nutria, a large, destructive, semi-aquatic rodent.  Nutria ruins thousands of acres of critical marsh each year by destroying the banks of lakes and wetlands, and by devouring aquatic vegetation that holds the soil and native plants in place. Marsh Dog utilizes the lean, high-quality meat of the nutria to make dog treats. What a concept!! The Louisiana Wildlife Federation was so impressed with their market-based approach to natural resource protection that they name them Business Conservationists of the Year. “Marsh Dog is purpose-driven to provide healthy products for dogs that Taste Good and Do Good.” Check out their products and support them in their conservation efforts.

Photo caption: Long, white whiskers and a patch of lighter fur at the base of their ears set this animal apart from the solid dark brown heads of beavers and muskrats. Like beavers, nutria have large orange incisors (FWS).


Events

Last Call to Meet Up at the PlayCleanGo® Summit:
October 23, 2017 in Reno, Nevada

conference program coverBy Belle Bergner, NAISMA Executive Director

To get as many of us together as possible, NAISMA is keeping the registration cost for the PlayCleanGo® Summit at the early bird rate of $100. This rate also gives you free access to the Monday morning Invasive Species Management training or the NAISMA Committee meetings, an afternoon break with refreshments, and a generous Welcome Mixer Reception in the beautiful Chalet Pool Terrace.

Last minute discount airfares are still available from many cities. Pesticide applicator continuing education credits (CEUs) will be available from some states including Wyoming, Montana, and Oregon. Several other pending states are currently reviewing CEU credits.

One of the main goals of the 2017 Summit is to deepen the connection among PlayCleanGo® partners (you!) who are putting the brand into practice; and to provide some tools and ideas to boost the success of PlayCleanGo® in your communities. We want to know what is working, what isn’t, what is your vision, and what we can do together to boost the success of PlayCleanGo®.

Most attendees are staying through Tuesday, October 24 for the Lake Tahoe tour, Tuesday evening reception, and silent auction. Many are staying for the duration of the joint meeting with the North American Invasive Species Management Association and Nevada Weed Management Association to take advantage of learning about regional, national, and international invasive species management successes and opportunities. Over 220 attendees are expected for the entire meeting.

View the full meeting agenda and book your room at the discounted $59 rate using code GNAISMA!

Special thanks to the Wyoming Weed and Pest Council for becoming a Supporting Sponsor at the $5,000 level! Help support PlayCleanGo®by matching their generous gift.


Innovations in Invasive Species Management Conference

Screen shot of conferene websiteBy: Emily Anderson

We invite you to join us for the first Innovations in Invasive Species Management Conference and Workshop to be held in Nashville, TN December 13-15th, 2017 at the Gaylord Opryland Hotel.  Click below for the conference website.

This year’s meeting will be co-hosted by the National Military Fish and Wildlife Association’s Invasive Species Working Group, the Tennessee Invasive Plant Council, the Southeast Exotic Pest Plant Council, the National Association of Invasive Plant Councils and Invasive Plant Control, Inc.

Registration - To register please also go to the conference website Innovations in Invasive Species Management Website and go to the registration page to register for the meeting.   

Hotel - The hotels in Nashville fill up quickly in December, and there are a limited number of rooms reserved at the federal per diem rate for our meeting.  It’s worth staying at the resort if feasible as they do a great job decorating the hotel during the holidays.  Reservations for the Opryland Hotel at the Conference Per Diem Rate can be made by clicking here

Who Should Attend?

  • Department of Defense Land Managers
  • Department of Transportation
  • Public and private land managers
  • Not for profit land managers
  • Municipal staff (parks and recreation, public works, inland wetlands/conservation commissions)
  • Nursery, tree and landscape professionals
  • Landscape architects and designers
  • State and federal employees
  • Members of conservation organizations
  • Educators, students
  • Gardening enthusiasts
  • Private landowners
  • Concerned citizens

Continuing Education Credits
Pesticide Recertification Credits and other Continuing Education Credits will be offered.

Please don’t hesitate to contact me steve@ipc-inc.org if you have any questions.